Socially Gifted

Woman selling products during live virtual event.
October 5, 2023

Thinking of Trying CommentSold for Virtual Selling? Watch this Interview.

In a recent webinar, Carolyn Williamson of CommentSold shares how the software can make selling on social easier for retailers.

Social media for independent retailers
July 25, 2023

How to Harness Social Media to Attract Customers and Gain Loyalty

From posting behind-the-scenes videos to encouraging followers to write a review, here's how retailers are building their brand online.

Social Media Video
July 6, 2023

4 Steps to Take the Fear out of Using Video in Retail

It's time for all merchants to break into the world of video and enjoy the successes that can come with it.

Using Hashtags
May 8, 2023

How to Use Hashtags Effectively to Increase Engagement | Carol Schroeder

Instagram is changing its mind about hashtags; here's what you need to know to successfully post for your business.

Social media photography
April 20, 2023

These 5 Tips Will Take Your Smartphone Photos to the Next Level

Guest columnist and former photographer Linda Holt shares tips on how to get the best photos for social media using just your smartphone.

Woman hosting a live stream
March 30, 2023

5 Ways to Ruin Your Live Streaming Event

Crystal Vilkaitis of Crystal Media Co shares the top 5 mistakes retailers make when hosting a live stream. See what not to do.

Social media reactions, emojis, comments and likes stock image
December 13, 2022

7 Social Media Tips to Leverage in the New Year

Get an understanding of where you should be focusing your social media strategy in 2023 with advice from retail social media guru Crystal Vilkaitis.

September 7, 2021

5 Ways to Make Your Store More Instagrammable

Guest columnist Mike Falahee offers tips on how to prep your store for social media.